Focused diagnostic • 2–3 weeks
Instance Journey Audit
A forensic review of how individual app sessions unfold, where intent changes, and which moments deserve a closer look.
What we examine
Aggregate funnels can show where people leave, but not what happened in the minutes before they did. We reconstruct representative instances across acquisition, activation and return journeys, preserving sequence and context.
How the engagement runs
The engagement begins with a working session and read-only access to the relevant analytics. We then test event meaning, inspect trace quality and select a balanced set of instances. You receive evidence, interpretation and practical next steps—not a dashboard left unexplained.
What you receive
- Instrument and event-map review
- Twenty representative instance traces
- Annotated friction narrative
- Prioritised measurement plan
A good fit when
Best for teams with live instrumentation and a specific journey that is underperforming or poorly understood.
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